Mark Ronquillo is an award-winning writer and executive creative director, currently at Publicis NY overseeing all creative work on P&G's Global Dish, Swiffer and Mr. Clean accounts.
In 2016, Mark helped pitch and win the Global Dish account, which includes the Dawn, Cascade, Fairy, Salvo and Joy brands around the world. As part of the win, the management team was tasked with quickly integrating the efforts of 7 different offices, to seamlessly service the global business.
From 2007-2014, he managed the $90M Oral-B Global account. In addition to creative leadership, he was responsible for supervising and coordinating the efforts of several partner agencies, including media strategy, digital, social, public relations and shopper marketing, as well as the Oral Care Group’s social “News Desk” effort for Facebook and Twitter.
In 2013, he led an Oral-B Father's Day social/digital program titled "Power of Dad." At the heart of the effort was an emotional tribute to fatherhood created solely from YouTube clips, and supported on Facebook, Twitter and YouTube. In just 2 weeks, the video achieved almost 8 million views, over a billion impressions and thousands of positive Facebook and Twitter comments. It also doubled the sales rate for Oral-B Power Brushes, helping Oral-B Power of Dad win a 2014 Silver Effie.
In his 20+ year career, he’s traveled the country and crossed the Atlantic, rising through the ranks of major agencies such as Lowe & Partners, McCann Erickson, APL/London, BBDO West and The Richards Group.
Mark’s experience is quite diverse, having worked on accounts such as Saab, Honda, Braun, Heineken, The New York Times, The Wall Street Journal, Bacardi, Diet Coke, US Army and Burger King.
A “writer’s writer,” Mark loves the power of the written word. His work has been recognized by many major international award shows and publications, including Cannes, The One Show, Communication Arts and Graphis, as well as Effie awards for 4 different clients.
Mark lives north of NYC with his wife and 2 sons and enjoys traveling the world, martial arts, scuba diving and a lifelong fascination with sharks.